Trusted by 260+ UK Businesses

SMS, Calling & Messaging for Busy Businesses

SMS leads, make calls, book appointments. Or put it all on autopilot with AI ready to deploy. Multiple channels, one team inbox.

S
Not sure Line fits your business?Chat with Simon, the founder
Team Inbox
All handled
  • SofiaMessengerPrice for a cut and colour?Answered
  • VisitorWeb chatDo you do call-outs?Resolved by Agent
  • GraceCallBoiler making a noiseVisit booked
  • ChloeMessengerOpen on the bank holiday?Answered

Live now

  • MetaTech Partner
  • MetaSolution Partner
  • WhatsAppBusiness Partner

A complete system for world-class customer service

Whether a customer mentions your business to a friend is often not down to your product or service alone. It's down to the experience they had when they dealt with you. Most of that comes down to great, proactive communication. We give you the toolset to achieve that.

Business SMS

Send and receive text messages from your business number. Two-way conversations appear in a shared team inbox so nothing gets missed.

WhatsApp

Message customers on WhatsApp from your business number. The same threads land in the same inbox — meet people where they already chat.

Email

Bring email into the same shared inbox as your calls and texts. One thread per customer, across every channel they use.

Voice calls

Receive inbound calls and route them to any team member. Set business hours, voicemail greetings, and call forwarding rules.

Shared team inbox

Every conversation lives in one place. Assign threads, leave internal notes, and hand off context without forwarding screenshots.

Automations

Auto-reply to common questions, tag conversations by keyword, and trigger workflows in the tools you already use.

Real UK numbers

Get a genuine UK mobile, local, or national number. Customers see a real number, not a short code or landline.

Autonomous Workers

Build AI agents for any job. Answer calls, book appointments, qualify leads and update your CRM, around the clock. Start with Molly, our AI receptionist.

Free concierge setup

We set up your account for you. We connect your tools and build the workflows your business needs, so you start with everything working.

Inside Line

One inbox for the whole team.

Every text, call and WhatsApp message lands in one place. Assign threads, leave internal notes and see who's replying, so no customer gets two answers or none.

Sarah Reid07700 900127DHAssigned to Dan
Hi, is the boiler service still on for Wednesday?
Yes, Dan will be with you between 8 and 10.
Can you come Thursday instead?
Internal note from Amy: Thursday 8am is free. Dan, can you confirm?
Dan is typing

Simple, usage-linked pricing

Three plans, all pay-as-you-go for calls and texts. Every plan includes a UK number. AI agents are included with Pro and Business. No contracts, no minimum periods, cancel anytime.

Starter

£1.90first month

£4/mo thereafter

Only pay for what you use. Perfect for getting started.

Get Started

Features

  • 2 seats
  • Single mobile number included
  • Shared inbox
  • Voicemail
  • Call forwarding & business hours

1 credit = 1p. No contract. Cancel anytime.

MOST POPULAR

Pro

£19/mo

per month

For growing teams that need collaboration and automation.

Start with Pro

Features

  • Everything in Starter
  • Up to 10 seats
  • Voicemail transcription
  • Assignments & notes
  • Messaging templates
  • Integrations
  • Analytics
  • Unlimited AI agents — usage-based

1 credit = 1p. No contract. Cancel anytime.

Business

£89/mo

per month

Advanced controls and analytics for larger teams.

Start with Business

Features

  • Everything in Pro
  • Unlimited seats
  • 2,000 credits included
  • Built for You automations

1 credit = 1p. No contract. Cancel anytime.

Prices exclude VAT. View full pricing details

Getting started

Running in under 3 minutes.

No contract, no hardware and no setup call. Sign up, pick a number and get set up on your phone and laptop. A number is included in every plan.

  1. 1About 1 min
    Work email
    dan@reidplumbing.co.uk
    Create account

    Sign up

    Create an account with your email. You can cancel any time.

  2. 2About 1 min
    07700 900127Included
    07700 900583
    0161 496 0732

    Pick a number

    Choose a UK mobile, local or national number. One number is included in your plan, and it's live as soon as you pick it.

  3. 3About 1 min
    iPhoneWeb
    Testing my new business number.
    Delivered
    Got it.

    Set up your devices

    Download the app on your phone or sign in on your laptop, then send a test text. Calls and texts follow you wherever you are.

Get a NumberNo contract. Cancel any time.

Frequently asked questions

Everything you need to know before getting started.

Support that actually supports you

Line is run by real people who pick up when you call, and answer when you need us.
We get you set up, and make sure you and your team get the real business value we know our product can deliver.

Reply within 4 hours, guaranteed

Business customers can message our UK team and get a real answer within 4 hours. Real people who know your account and are empowered to act.

Concierge account setup

We set up your number, inbox, and team for you. You're live and taking customer messages the same day — no manuals.